11 WordPress Site SEO Tips

Posted on Feb 25, 2019

What’s the point of developing a great WordPress website if nobody finds it?

To improve your brand’s visibility, you should consider SEO. Organic traffic is your best asset since it starts flowing toward your website and it’ll consistently bring new leads and customers for free. Here’s a list of 11 SEO tips for your WordPress website.

Increase Your Site’s Speed

Google’s let people know that site load speed is a ranking factor, so you’ll have to play by Google’s rules and get a great hosting service, an optimized theme, and caching.

Improve User Experience

User Experience is the satisfaction and fulfillment of the website visitor/prospect/customer. Google wants to provide relevant results to its users, so a good way to start is to build an email list and improve your relationship with your customers. This will indirectly lead your WordPress site to higher rankings.

Make Roundup Posts

A roundup post involves gathering answers and/or comments from various sources (usually professional ones) and putting all the data into one single article. If promoted properly, such a post will generate a lot of social shares and backlinks, which in turn will improve your brand’s reputation and search engine rankings.

Run a Social Influencer Marketing Campaign

Social media influencers are users that influence social media in some way; this can be professionals or anyone with established credibility in a certain industry with a large audience. They’re great assets in SEO because if they give you exposure, then from it comes social recognition, and you’ll ultimately have more traffic!

Make and Post High-Quality Content on a Consistent Basis

If you want backlinks, post content that asks “what” or “why”. Don’t use clickbait techniques as it won’t help in the long-term. Publish your content consistently and you’ll show Google that you’re actively involved in the growth of your brand’s value proposition.

If you’re not a great writer, just outsource to a writing service!

Fix Your Broken Links and Take Backlinks from Others

Find broken links and replace them with ones! How does this work for you? You just let them know that one of their links is broken, and ask the webmaster to replace the link with your link instead. If s/he accepts, you’ve got yourself a backlink!

Use Google Analytics on Your Website

Get Google Analytics and start to track, measure, and optimize your SEO efforts.

Create Interlinking

After you write new blog posts on your site, link back to your old ones and vice-versa.

Optimize Meta Titles and Meta Descriptions

This is part of On-Page SEO: you’ll want well-set headlines and summaries so people will know what to expect.

Build Hi-Quality Backlinks

Quality matters more than Quantity these days. This is done by improving the content you post.

Focus on Long-Tail Keywords

Long-tail keywords are going to attract targeted traffic. This involves individuals looking for something very specific. When a user visits your site through a long tail keyword, then s/he has found something very relevant!

Any Questions?

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