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6 Plugins for Improving WordPress Performance

Posted by on Sep 20, 2019 in Greg's SEO Articles | Comments Off on 6 Plugins for Improving WordPress Performance

You don’t need to know how to code or do anything technical to make your site run faster and keeping it safe.

1. SWIFT PERFORMANCE LITE

This is free and will significantly speed up your site by:

. Combining CSS/Javascript
. Minifying CSS/Javascript/HTML
. Eliminating render-blocking Javascript and CSS above-the-fold in content
. Leveraging compression and browser caching
. Optimizing images
. Removing query strings from static resources
. Organizing plugins

2. TINYPNG

This plugin will compress and optimize your JPEG and PNG images automatically by:

. Automatic optimization of images when uploaded
. Advanced image optimization in the background
. Optimize images already in your media library
. Set max parameters for images to resize large images
. Option for preserve copyright metadata of images
. Compatible with WPML, Multisite, and WooCommerce

3. WP OPTIMIZE

This plugin helps your site perform at its best because it:
. Cleans your database – It will search for remove and unnecessary data such as trackbacks, pingbacks, trashed and spam comments, and expired options. It gives you complete control over which options it will carry out and can do these at the intervals you select (weekly, etc.).
. Compresses images – The plugin comes with an image compression tool that will compress JPG, PNG, BMP, GIF, and TIF files up to 5MG in size. It will also do bulk compression, and auto-compress as images are uploaded.
. Has a built-in cache – WP Optimize also has a caching engine that will temporarily store data for faster loading website loading.

4. YOAST SEO

This plugin makes it very simple to optimize your site for SEO purposes. With it, you have:
. Keyword optimization
. Title and meta description templating
. Content and SEO analysis
. Content snippet previews
. Create cornerstone content
. Bulk editing of content

5. ALL IN ONE WP SECURITY FIREWALL

This is a plugin we always use because of how many features it has, a mere handful being:
. Protection against “Brute Force Login Attacks” with a site lockdown feature
. Google reCaptcha to the login system
. User registration security features
. Database security
. File system security features
. Blacklist functionality
. Firewall features
. Comment spam monitoring
. Security scanner

Both of these plugins give you the opportunity to automatically or manually backup the entirety of your WordPress site at no cost!

WordPress Hack Prevention

Posted by on Sep 13, 2019 in Greg's SEO Articles | Comments Off on WordPress Hack Prevention

1. GET UP-TO-DATE

Updating everything on WordPress sounds daunting but can be done automatically! Insert this into your wp-config.php:

” define( ‘WP_AUTO_UPDATE_CORE’, true ); “

Don’t forget to put this in your functions.php:

” add_filter( ‘auto_update_plugin’, ‘__return_true’ ); ”
” add_filter( ‘auto_update_theme’, ‘__return_true’ ); “

2. CHOOSE YOUR THEMES AND PLUGINS CAREFULLY

Simply choose plugins that have at least 40,000 installs and has a rating of at least 4/5. Make sure, however, to see if its latest update is only a few months old; otherwise it’s much easier to hack into.

3. MODERATE USERS

Make sure none of your users have access to the site that you don’t want. Also delete any old users wherever you can.

4. DISABLE WORDPRESS FILE EDITING

File editing through WordPress is a quick and easy way to make edits, but is also rendering your site susceptible to attacks. It’s best to disable this unless you don’t have FTP access by inputting the following into wp-config.php:

” define(‘DISALLOW_FILE_EDIT’, true); “

5. PROTECT YOUR LOGIN PAGE

You should rename your wp-login.php page so that brute force attacks are practically ineffective. “All in One WP Security” does this for you for free!

6. ADD TWO-FACTOR AUTHENTICATION

This just means you either get a text or email notification sent to you so that nobody can get in unless you let them. You simply have to fill out a verification code sent to you.

7. CHANGE YOUR ADMIN USERNAME

Brute force attacks commonly use the username “Admin” to get into your site. Simply rename it so they have no extra way to get in.

8. USE SSL TO ENCRYPT YOUR DATA

SSL’s really simple to setup as long as you have a CloudFlare account and you have your DNS pointed there. Many hosting services are also starting to provide a free SSL to boot.

9. LIMIT LOGIN ATTEMPTS

“All in One WP Security” does this for you too! If a hacker has too many wrong answers when trying to login, they’ll be locked out for a certain period of time.

10. ALTER YOUR WORDPRESS DATABASE TABLE PREFIX

WordPress databases almost always start with “wp-“. Much like “wp-login” and “admin”, this makes your site easier to hack. Just rename it to something else through your hosting control panel.

11. ALWAYS BACKUP YOUR WEBSITE

Do this for free using the plugin “BackWPUp”!

The Ultimate Guide To LinkedIn B2B Marketing Strategies

Posted by on Sep 13, 2019 in SEO Articles | Comments Off on The Ultimate Guide To LinkedIn B2B Marketing Strategies

The Ultimate Guide To LinkedIn B2B Marketing Strategies

The Ultimate Guide To LinkedIn B2B Marketing Strategies

Why you need to be on LinkedIn for your B2B business

If you own a B2B business, you need to be on linkedIn, here’s why.

 

Every single second you spent reading this line, there is one new account being created on LinkedIn.

It is a rapidly growing platform that has huge potential, potential to bring you more customers.

You might think why do I need LinkedIn? I’m not looking for a job, I’m not looking for someone to work for me either.

Here’s the point that you miss, realized how you said job and work automatically when you mention LinkedIn?

LinkedIn is widely viewed as a platform for jobs, for professionals. When you’re running a B2B business, who’s your customer? Other businesses of course and people in those other businesses ARE professionals.

Professionals who most probably has their own LinkedIn account.

Forget Facebook, forget Twitter, LinkedIn is 277% more effective at lead generation than either of those platforms.

What’s more, those leads will be the kind of people you want. People in a business or in a position where they can say, hey there’s this product I saw on LinkedIn that might be useful for our company. Leads that can actually convert.

50% of LinkedIn members are the decision makers of their company. They hold the power and is at the position where they can actually buy your product or service for company use.

If this can’t convince you enough I have more stats coming in.

LinkedIn generated leads for 59% of B2B marketers and not only that, 38% of them also generated revenue.

Marketers are saying they got real leads, real customers and real revenue from LinkedIn.

You can get em too.

How to get on LinkedIn and get those leads coming in

If you already have a LinkedIn account, that’s great! You already nailed the first step.

Make sure you set up a personal profile that is up to date.

Now I’m sure LinkedIn will guide you through all the jazz. Adding a profile picture, adding your alma mater, adding connections et cetera.

Those are all good, follow all those steps to make your profile look like someone living and breathing and EAGER is actually behind the profile. Don’t look like a half-finished profile that probably hasn’t been logging in since the day it was created, we don’t want that, no one wants that.

Having a personal account is not enough, it is only the very first step. What you need to set up next is your company account.

Set up your company page. After following all the guidance from LinkedIn in filling up your business profile, here are some extra tips.

1. USE KEYWORDS TO OPTIMIZE YOUR PROFILES

You need keywords in your company profile. Now now, keyword is not some fancy SEO magic that can only be accomplished by gathering moondust and phoenix feather in the cauldron and stir it anti-clockwise for 3 and a half circles.

What is your business?

Where is your business?

How can you help your customers?

Answer those 3 questions, and you get your keywords. Think of it from your customer’s point of view, what will they type into the search bar when they want to find your business?

Make sure you answered these 3 questions in the first TEN ish lines, cause that’s how much everyone can see without expanding the box. Also while you’re at it, make sure they will want to expand that box, because that is where they can see the link to your company homepage.

LinkedIn only shows the first ten-ish lines before clicking on expanding, so fit in your important stuff there.

Pretty much like Facebook, you can publish posts on your company page.

Use keyword driven, and relevant content that addresses the pain points of your targeted audiences.

 

Use tools like LSIGraph to get keywords that can fit in naturally to your profile.

2. ESTABLISH CONNECTIONS TO REACH MORE POTENTIAL CUSTOMERS

Now that you have your business page on LinkedIn, you can and should go ahead follow the company page.

Not only that, you can also connect to your company page by adding it in your Experience tap saying this is the company you’re currently working for.

Here is one important tip to get a wider connections web. Ask all your employees or co-workers to follow these two steps. That is follow the company page and list it as your current employer.

What this does is, you’re basically amplifying your existence on the platform.

Every employee is a connection to your business, and every one of them has their own connections that will be looking at your employee’s profile page and see that oh, ok this is the company he or she is working at.

They might be curious and click it and be lead to your company page. Again, they might look at the page and think, well, this seems like a nice company that has useful and professionals posts that can help my own professional life, and they might click follow.

You see, by simply having someone list your company in their profile, they are endorsing you to their own connections. On the other end, you’re endorsing them too, you’re telling everyone on the platform that this is your employee.

Add your company to your experience tab and encourage your employees to do the same to amplify your business network.

So, people who are interested in your business, they might be intimidated to just go ahead and interact with you directly, they might find one of your employees and look at their profile first.

You want to be building a network, a map where people has an easy access to find you, your business, or anyone who works for you.

3. LINK TO YOUR WEBSITE AND CONTENTS TO INCREASE EXPOSURE

The most important part of your business’s online presence is probably your website homepage. Link that on your LinkedIn business profile.

Don’t forget to boost your LinkedIn page on your company website too. Create a little follow button to encourage your visitors to go ahead and follow your LinkedIn page.

If your company website runs a blog, link those blog posts on your LinkedIn page too.

Post a little sneak peek on your post then link them back to your blog for the full thing. Or if you like, create original content to post on your LinkedIn page, then link them back to some related blog posts for further reading.

The thing is, treat your company page, not like a homepage, you already got your website for that. Instead, you want to treat it like a landing page and a navigation page.

Consistently update your company page and link out to your website for more valuable articles or informational pieces. That way you can broaden your exposure while maintaining an active page at the same time.

Bring your content marketing right into your LinkedIn page

When someone logged into LinkedIn, they’re logging in as a professional. Not a mom checking out how her son is doing at the college town, but as a career woman, eager for some professional advice or leader insights on an industrial problem.

 

Your content works for you even when youre not, and LinkedIn is a great platform to let your content work.

LinkedIn is a platform for professionals, that’s why we have decided that you need a LinkedIn presence for your B2B business at the first place right?

So how can you translate this into your content marketing strategies?

One rule, keep it professional.

On LinkedIn, more than any other place, you need to post contents that are focused, informative and insightful. You may crack a joke and use a meme on Twitter, but please refrain on LinkedIn.

1. KNOW YOUR AUDIENCE AND TARGETED PERSONA

I know we talked about how 50% of LinkedIn members are positioned high enough to be decision makers in their company. But in smaller companies, the line may be blurred.

Professionals holding different positions in the company have different concerns when they’re looking for purchasing a B2B service or product.

Many transactions, in fact, most in B2B, don’t have a single buyer. For that reason, one piece of content might do a great job of reaching one person, while not performing well with other decision makers. This is why we need an overlapping persona analysis when building out content. — Rand Fishkin, Wizard of Moz, Moz

What you need to do is this, think hard and long on who you want to be targeting. In your industry, your niche, who will be the one making the decision on a purchase? What will be their concern?

You need to address their concerns, from the developer’s to the board member’s, and tell them the exact outcome that concerns them IF they buy your product.

This is why, when you’re planning a buyer persona you also need to check for overlapping personas. You want to be able to appeal to, and impress these people of different levels that they need your product and how it will benefit the company as a whole.

2. USE LONG FORM CONTENTS

Professionals are so busy all the time, why would they want to read my thousand words content? They won’t if it’s irrelevant.

The thing is, they are professionals, they already know a lot about what they need to know.

But, stay with me, if you can tell them MORE about something they already know, you’ll be getting their attention. And things like that can’t be done in a hundred words.

So long form contents, in this case, is really more in depth and detailed contents. Case studies are especially always a welcomed sight.

New data and new case studies are the kinds of long-form content that provide values to someone who is already a veteran in a field.

What’s more, your own service and own product is the perfect tool to create such kind of long-form contents.

That way, you’re killing two birds with one stone by creating valuable long-form content and showcasing your product at the same time.

3. CREATE MEDIA RICH POSTS

Posts with images have six times the engagement compared to a post made up of only text, while posts with video got 3 times the links compared to your good old text post.

There’s nothing wrong with text posts, I’m saying you can make them even better by sprinkling in an image here and there.

Images can actually be useful in a couple of ways. Use an image to summarize the points, draw attention to a certain point, evoke emotions, present data and more.

The most important role of images when you’re creating an in-depth, long-form content is really to show the readers, how things are.

 

Link your audience to the post back at your website and attract them using images.

Especially when you’re making a case study, showing them directly what happened is the most straightforward way to showcase your project.

Your readers will also be more interested in looking at the situation first hand instead of trying to imagine what it’s like by piecing together the words you’re weaving.

Reaching your audience on LinkedIn

Now that you know why you need to be on LinkedIn for your B2B content marketing, you know what kind of content you need to make it work, the most important question is, how can you reach all those powerful LinkedIn users and turn them into leads and finally convert them into customers?

Now let’s start with the first step, looking for those who fit into your targeted persona.

1. LOOK FOR YOUR POTENTIAL CUSTOMERS DIRECTLY

One strength of LinkedIn is how their search bar functions, you can filter your search by location, companies they have served, or currently employed, the industry they’re working in, and their profile language.

And that’s only for a free profile if you upgrade to one of their premium plans you can further filter your search to look for those who fit your targeted persona the most, like what positions they held in their company.

No other social sites let you search for users this way, this is a powerful tool for you to identify your potential leads.

LinkedIn has a search filter system that is perfect to look for your potential customers.

Once you have found them, them as in your potential leads, you can ask to connect with them directly.

Your connections are automatically served their connections, which in this case, your posts on their LinkedIn homepage.

Some people don’t welcome connecting with people they don’t know though, so here comes the second way.

2. JOIN GROUPS TO ESTABLISH YOURSELF AND MAKE CONNECTIONS

There are hundreds of groups on LinkedIn where conversations and discussions go on for days.

Find groups that are relevant to your business and start mingling with other members to establish yourself and build a bigger network.

Look for groups specific of your niche, and don’t just join any groups, you want to make sure they are active groups, where the members are actually checking in and engaging with each other.

Join one, or a few, if you’d like. Join their conversations, mingle with the other members. Now you can start filtering members who has the potential to be your prospects.

Since you’re active in the same group as them and have probably interacted with them a couple of times, they are more willing to accept your invitation to connect.

Voila…

Now, you have your optimized profiles, you have your optimized content, and your prospects in your connection. Paired with a consistent update and effort you can start seeing those leads trickling in.

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Platform Analysis: Breaking Down The Social Media Big Six

We did the research on the 6 most popular social media platforms so you don’t have to!
Read the detailed overview.
Match it to the type of business you’re running.
Discover which fits best!

 

Google Search Tips That’ll Help You Find Everything

Posted by on Sep 7, 2019 in Greg's SEO Articles | Comments Off on Google Search Tips That’ll Help You Find Everything

Have you ever had this situation where no matter what phrase you type into the search box, no matter how deep you dig into the result page, you just can’t get what you’re looking for? You might need some tips on how to search if so.

So here are a few Google search tips to help you find anything and everything across the web.

1. Minus operator excludes terms in the result

Use the “-“ operator to exclude the term from appearing in result.

This is especially useful for terms that are used in pop culture. In my example, if you search for ‘stitch’ without the minus operator you’ll probably be greeted by a blue alien pet dog from Disney.

2. Plus operator to include a term in the result

You can also use a “+” sign if you want the result to include another term.

3. Quotation marks for exact match

If your search term is made up of more than one word, the results might not be accurate because the search engine returns results where the terms appear separately.

So use quotation marks to get results with the exact math.

4. OR to combine searches

Use the OR (yes, in capital letters) when you want to combine search queries. This is useful in a situation where you’re looking for two terms that are similar in nature.

5. Wildcard – use asterisks to match on any words

I use this when I want to treat the targeted term as a theme, and have the result include whatever that comes along with it.

6. Search site using site:’siteurl’

When you need to search on a site but their own search function is ineffective, consider using Google instead.

7. Two dots between numbers to get a result between those numbers

Instead of typing out “from 1994 to 2001” you can just replace it with two dots, like this “1994..2001” and you’ll get results between those numbers.

8. Intitle: search only in the page title

Use this to search specifically in the title, and use quotes when your term is made up of more than a word.

9. Allintitle: search only in page title using all the terms

Use this to search specifically in the title, but using all the words in your search term.

10. Intext: search only in the body of a page

Use this to search specifically in the body, and use quotes when your term is made up of more than a word.

11. Allintext: search only in the body of a page using all the terms

Use this to search specifically in the body, but using all the words in your search term.

12. Filetype: search for a specific file type for a term

Searching for more technical or scholastic terms there are often search results that trigger a pdf download when clicked. The filetype operator can be used to specify the filetype you want to avoid such a problem.

13. Related: discover similar sites

You can use this to look for similar or related sites for the site you want. It only works on bigger websites though.

Customer Acquisition through WordPress

Posted by on Sep 5, 2019 in Greg's SEO Articles | Comments Off on Customer Acquisition through WordPress

You need to have convincing yet realistic strategies to help you retain and acquire customers. Luckily WordPress has many opportunities to do this plugin-wise.

‘Customer acquisition’ involves getting clients, keeping them, and growing your business.

Here are five we can recommend to you!

1. CREATE QUALITY CONTENT AND GIVE IT AWAY FOR FREE

Freebie give-aways to your target consumers are a great way to get them to purchase your product/service. Doing this, you earn a certain degree of credibility as a brand that cares for its buyers. Run a blog with intriguing, relevant content; do some email marketing (it remains the most effective way to get your content noticed).

2. SEEK REFERRALS and OFFER INCENTIVES

A person’s more likely to invest in a product that’s recommended by someone they know, rather than one they get to know through marketing or advertising channels. So if you can get your existing customer pool to recommend your business to their social circle, chances of generating new leads are naturally higher. Get them to write testimonials and/or reviews of your business; even ask for direct recommendations.

In return you could provide discounts or specials.

3. BE ATTENTIVE AND RESPONSIVE

Don’t forget customer retention! Make sure you have good customer service available. Live chat can be great for this.

4. KNOW WHAT YOUR CUSTOMERS WANT

Being aware of your customers’ needs and expectations is just as important, if not more than, letting them know who you are. Know their ‘pain points’ (problems they have that your product/service can solve). Do plenty of market research to find this out and much more.

5. SOCIAL MEDIA (OVER AND OVER)

Social media is the most potent tool at your disposal to attract a wide range of potential buyers to your website with a single message. Make sure to integrate it into your site as much as possible. Provide profile links and share links thereto on every page, if possible; also make sure to automate the posting process, where your WP posts are automatically published on Facebook and beyond as well.

Launch a WP Blog for Less than $100

Posted by on Aug 29, 2019 in Greg's SEO Articles | Comments Off on Launch a WP Blog for Less than $100

So much people can do on a WordPress site for free, so it actually is quite easy to setup your blog for under $100!

STEP 1. FIND AND CHOOSE GOOD HOSTING

Don’t just keep pricing in mind – uptime is important as well. Nobody has 100% uptime, but 99.5% or above is reasonable, so on average, your site won’t be down for more than 8 minutes in every 24 hours.

Response time is a must, too. which is calculated in milliseconds. It’s the time the server takes to start sending data to a browser, which should be less than 1 second.

There are websites available to check for these things, such as HRank.com and HostAdvice.com – these websites check for these hosting qualities and more, so choosing any company from their top 10 is plenty.

STEP 2. CHECK PRICES FOR HOSTING

Most hosting services do start at a low price for the first month and then the price increases the next. Also make sure not to end up with pointless extras (site backup, for example, can be done for free using “BackWPUp”; same for security, which “All in One WP Security” and “Anti-Malware Security and Brute-Force Firewall” can take care of)

STEP 3. CHECK PRICES FOR DOMAINS

Same thing can happen when you’re choosing a domain, so keep your eyes peeled for caveats. See how much it costs to get a domain through your hosting provider and compare it to getting it straight from a registrar.

STEP 4. SETUP EMAIL

Setting up email is done through your recently purchased hosting package, and this is free to do (Don’t do Gmail because that looks unprofessional).

STEP 5. INSTALL WORDPRESS AND SELECT A THEME

Most hosting providers help you setup WordPress by a mere handful of clicks, so it takes any technical stress out of the whole thing.

Next is choosing a theme, thousands of which are availabe for free. We recommend “OceanWP” which is not only free but has so much customizable features at users’ disposal.

Google Alternatives

Posted by on Aug 27, 2019 in SEO Articles | Comments Off on Google Alternatives

https://vpnandgo.com/google-alternatives/

Complete Guide to Removing Google from Your Life

We are all aware that data collection goes on every time we go on the internet.

From ISP’s to the NSA, data collection is here, and there isn’t much individuals can do about it.

If these two areas are not bad enough, there is Google placed in the middle who collects more data than any other business around the globe.

Everything we do is seen by Google, even if they offer some of the best free services, they are all harvesting snippets of data with each page we visit, or search we make.

Many individuals don’t know there are plenty of opensource alternatives, which we can use as replacements.

Nowadays, there is a vast number of individuals that are fed up with targeted ads, and the intrusion of privacy.

Google is a part of our lives and individuals don’t often realize how much information they hand over to Google subconsciously.

There are countless areas, where their services appear harmless, but underneath, they operate the same as all of their others.

With all this, and more, we will look at how you can rid your life of Google, or at least minimize the impact of their snooping and intrusion of your privacy and use alternatives to Google where possible.

Privacy Concerns

When you look at the list of Google products, it is extensive. From Chrome, Google Maps, Google Docs to name but a few.

These applications and services are everywhere, and are used by millions because of their convenience. One of the more recent additions they include is their Google assistant. Privacy using this will be all but shattered.

With this service, individuals can do anything from ordering pizza, booking flights, or anything else they can think of. Each time a single word is uttered; this can be stored and harvested so a profile of your habits is being directly fed to Google.

Even governments are making a stance against this intrusion, and this can be seen with the European Union’s launch of the General Data Protection Regulations.
Google may have links with the NSA and CIA, while not proven, it is often spoken about.

If this is true, it means the American government agencies have access to the habits of their citizens, as well as habits of anyone who uses the internet.

Users may not be aware, that when they order something online, or use the Google assistant, this online privacy intrusion is now encroaching into their off-line lives as well as.

To reclaim our privacy, we need to be doing what many others are already undertaking.

That is to stop using Google products just because they are convenient, and look for better alternatives, they are out there, and in some cases, they are actually better.

5 Reasons You Should Consider Not Using Google Products

There plenty of Google Privacy Issues all users of the internet should have concerns over. The data harvesting will not get any better, and will only get worse as time goes on.

Here are five reasons users should consider ditching Google products and to look for other alternatives.

1. Tracking

This is the most basic concern, and any user who uses Google search or has a Gmail account will have a profile of their activities. Here, they use their analytics to pull out all relevant information on users.

What makes this worse is this information is given to marketing corporations around the world, so your information is becoming even less private.

Users may not think this goes on, but the company made almost $100 billion in 2017 by selling on user data to marketers.

2. Google Chrome

While this browser enables tracking on a completely different level, there is the concern of all your activities being recorded.

This is the main culprit of all Google products and services that delivers information back to them.

While users can use ad-blockers, Google are even looking at blocking ad-blockers so they can continue targeting ads.

3. Gmail

While this delivers an effective email account. This doesn’t mean it is safe. Not only can they use this to track you and your contacts, hackers are busy gleaning email addresses and information. The service may appear secure, but email accounts or email servers are hacked on an almost daily basis.

4. Data leaks

Users may thing Google Docs is a secure alternative to other online office products.

Nowadays, it may be more secure than it used to be, but a few years ago, there was a big that allowed 0.5% of all the documents stored on the servers to be leaked.

The number of documents stored no compared to then will be significantly more, so if there are bugs in the service now, this number will rise considerably.

5. Google Maps

How will you feel if you knew someone knew where you were every second of the day?

Google maps knows your location, especially if you do searches for other locations. Your starting points are used to calculate distances to a destination. This information can be used by anyone with criminal intent.

In the case of Google, they can see everywhere you stop or go on your route.

Google Search Engine Alternatives

When looking for Google search engine alternatives, you need to understand why this need is there. For one, Google Trackers are in around 75% of the top million or so websites on the internet.

Any search results you find, means there is a likelihood you will be tracked by more than a few occasions.

Aside form this, there is the website tracking which is different to the search terms you are looking for.

There are a few Google search alternatives, and while users may think they don’t deliver good results, they are in some cases better than Google because their results are not manipulated. You will see real world results, and not results that Google wants you to see.

Here are 5 alternatives to Google search that can stop the company logging all your search queries.

DuckDuckGo

For privacy, DuckDuckGo is better than Google. Its reputation as being a privacy centric option is well documented. It doesn’t track any search results, online activity which leads to minimal ads following you around.

It delivers a clean user interface and delivers results from other search engines. There is a DDG extension you can add to your browser to further enhance privacy.

It offers one extra cool feature, you can search sites such as YouTube, Wikipedia and Amazon using an exclamation mark (!w as an example). A drop down allows you to choose from a number of sites using their ‘Bangs’ feature. You can set the default search engine to use this in many browsers.

Qwant

Qwant is a popular search engine that is located in France. The company claims to never harvest user data or record searches for means of targeting ads.

It delivers a feature set similar to DDG such as their Qwick Search Shortcuts which works in the same manner as the ‘Bangs’ shortcuts. Users are presented with a user friendly interface with everything being neatly organised.

When you search, you will be presented with three categories, which comprise News stories, Web and Social.

This search engine has a separate section for music lovers; they can hunt out new music or lyrics which uses the power of AI.

Search Encrypt

Search-Encrypt is a meta-search engine (they extract results of your search from the network of search partners), they make privacy the chief concern to ensure your online safety.

The website claims they keep no user information and uses local encryption to secure searches.

Search Encrypt does its best to prevent custom search filter bubbles. It has over 23 million visitors every day.

The top feature of this alternative to Google search is any local search history will expire, and they remove this every 15 minutes with browser inactivity.

Start Page

Ixquick was an independent search engine besides Google that showed their own results.

Another search engine went into development called Start-Page. This was to include Google best search results but without tracking. In 2009, the two merged and operate under StartPage.

Besides delivering a good number of results for each search query, they offer a proxy service. Users are safe browse securely and anonymously.

To promote the internet with no cookies, users have a custom URL generator. This eliminates any need for cookies. They can save configurations in a privacy focused way.

Additionally, users can change themes. The search engine offers Air (the default), White, Night (Dark mode) and other modes.

Bing

Microsoft’s Bing is the number two most popular search engine. It has a decent market share and is the second largest search engine delivering visual when delivering search engine results.

They deal search results in this high-quality search engine from Yahoo!

The background of the search changes continually to show sports, nature, animals and many other images.

Bing presents ads and services such as conversion, translation, spell checking, sports scores and much more. This is the main Google competitor, and has mobile apps for Android, iOS.

Gmail Alternatives

With close to a billion users, it’s easy to see why Gmail rules the roost of top email clients. Users should never use only one email address, and this is true when it comes from the company which has more information on your than any other organization on the planet.

With claims of email spying in 2013 as a means of better targeting ads, and with this coming, the chance to synch all your email accounts using Gmail, they have a chance to see every email you send or receive.

With this, here are 5 alternatives to Gmail you can use. Using one of these, you will be able to have more than one email client open at once.

Outlook.com

This is closely linked to your Windows operating system. Once you use it, you will find it is one of the best email alternatives to Gmail. It integrates well with Windows and you can synch all your OneDrive, OneNote, contacts, calendar and more.

Outlook.com doesn’t spy on your emails and you can set an expiration period where emails are automatically deleted.

Zoho Mail

Zoho is one of the top CRM packages around. With this, they deliver document storage and another 5 BG of free storage. For business, this can be the best Gmail alternative.

If you have a domain name, it is easy to setup your own email address through Zoho. Features include a simple interface without advertising, great synchronization with notes, documents, calendar, links, and seamless integration with the Zoho mail and CRM side of the online service.

FastMail

FastMail has a reputation of being a feature rich email client. It used to be one of the popular Gmail alternatives when it was a part of the Opera web browser; it was pulled from this and went to a subscription-based service.

With this, business users get an ad free interface that is simple to use along with an antispam feature that is fully customisable. In addition, a calendar app synchs with your email, and thus allows you to send automatic replies.

Tutanota

This email service is based in Germany, and with this, users are presented with end-to-end encryption of their emails.

Being open source, there will be no behind the scenes shenanigans, and it can be the best free email account software for the privacy conscious.

The Android/ iOS app has no links at all with Google, so there is no chance of users being bombarded with ads.

Users can also choose from 5 domain names, get 1GB of free storage, and file transfer sizes of 25 MB.

ProtonMail

This is another encrypted email service that is based in Switzerland where they also have all their servers. Emails are encrypted end to end, and there is not even any personal data needed to setup your email account.

ProtonMail is another opensource app, so nothing is hidden. It is easy to use and comes with a modern inbox design, which is optimized for productivity.

There is a free option, which allows 150 emails per day, and after this, you will need to upgrade which delivers much more on their already excellent service.

Google Calendar Alternatives

There are plenty of people who use the Google Calendar, but this does need a Gmail account to use. For many the Google doc’s calendar does little apart from being a convenience if they have a Gmail account.

Here are 5 great alternatives to this service that will help you manage your time efficiently.

TimeBlocks

TimeBlocks is a cross-platform task and calendar application. It helps users manage time effectively.

It comes with an attractive design, which facilitates the visualization of events. Users can code tasks by colours according to different categories.

One feature is the ability of assigning stickers to a specific day. This helps recognize any events with a quick glance. Users can add Google Photos accounts to search for pictures taken on specific dates.

TimeBlocks is free; however, some features only come when the app comes with a premium subscription.

TimeTree

TimeTree is an excellent free multi-platform calendar application for users who want to keep personal and work calendars separate. Adding to this, they can share and view their calendar easily.

Users can create event calendars in the application. Users may have calendars for different events, but, they can see everything in their daily schedule in the ‘My schedule or Feed tabs’. TimeTree runs on the web, iOS and Android.

Kolab Now

Kolab Now is a group of tools, which is in fact based around a secure email client. It is open- source, so there is no way the source code can be made to do anything it should without anyone noticing.

As well as the email side of things, users can look forward to text messaging, and address book and efficient calendar.

The service is cross-platform so it runs on Windows, Chromebooks, Mac and Linux along with others.

It is easy to access Kolab on the web, as it is to use their Android and iOS apps. All the services to do with this calendar application are based in Switzerland, so users will know it faces strict privacy laws.

Mailbox.org

Mailbox.org is a virtual office that covers all areas. Once you log in, you can see all your tasks on your planner and calendar. It comes with a full featured address book and users can synchronise it across devices.

This app works online or offline and you can invite friends to tasks on your calendar by email.

Mailfence

With the Mailfence calendar, you can integrate plenty of things with no worries about missing any of them.

There is the Mailfence documents, Mailfence contacts and the group chat for collaboration between members.

The service allows you to share with whom you wish even with individuals who don’t have a Mailfenceaccount.

With no tracking and free from government surveillance, users are safe while they are arranging all their tasks and memorable dates.

Google Chrome Alternative

The Google Chrome browser powers many other browser on the market, however, all of these strips out the intrusive parts. It is these parts of Chrome, which relay info back to Google, and is the main area where they get some of their data harvesting from.

Downloaded files, each URL you type, asks users to sign into their Google account, connects to sites in the background without asking for permission.

This is some of the features, and are the areas, which are intrusive. To top all these, the Chrome browser reports home every 30 minutes.

Here are some alternatives to Google Chrome:

Tor Browser

This browser is one of the best ways you can secure your online activities. It is focused on privacy and is based on Firefox.

It uses a separate network, and can be slow. It is mainly used on the desktop, as the Android apps are still net yet fully released.

If you have heard of the dark web, then this is how users access it. If you want privacy, then this Tor browser is the best Google Chrome alternative.

Opera

This is one browser, which is based on Chrome, but it includes its own feature set. It now includes a VPN, although this isn’t fully featured.

Even if it doesn’t work as a full VPN it can be worth enabling it so there is no way Google can trace anything back to you.

It is a good alternative, and users who use it will miss nothing that Chrome offers.

Firefox

The new incarnation of Firefox ‘Quantum’ is as fast as any Google Chrome apk download on Android. It is open-source, so there is no messing with the code, and it is not as harsh on system resources as Chrome.

While many browsers use Chrome as their base, this is built from the ground up and delivers a better experience without tracking in many areas.

Brave

Brave is touted, as being much faster than Chrome, but this isn’t the best features. It has a built in ad-blocker, a tracker blocker so any software, which follows you around the net, will have a hard time.

Like others, which are against the way Chrome reports home, this browser is open-source and was created by the co-founders of the Mozilla, project. These just happen to be the ones who started Firefox.

It can be the best Chrome alternative, but it still lacks as many features without needing to rely on Chrome extensions.

Safari

This browser is for users of macOS or iOS. It is fast and like many Apple software, it is secure. It comes with some solid security features and blocks ads and trackers.

The interface is user friendly and can synch across your devices. There is no risk of it letting your data slip back to Google because Apple isn’t the type of company to let anyone take advantage.

Google Drive Alternatives

Countless individuals use online storage. Google Drive is no different, but is Google Drive secure? From outsiders it is secure.

Data is encrypted when you send it and Google re-encrypt it at their end. However, if you as, is Google Drive Private?

Google scans and analyses everything you upload. While they say it is to protect and offer features, it boils down to seeing how they can make money from you with ads.

Here are some decent Google Drive alternatives:

Sync.com

This Canadian company makes it easy to share and access your documents and files. They use end-to-end encryption so everything is 100% private.

Files of any size can be sent to anyone, and multiple users can access the same sets of folders. You are always in control of your files, and the best is backups are synced automatically.

Mega

While not as capable as some of the cloud services, this is still among one of the best zero-knowledge services.

Users can use private encryption and you can encrypt links to send to other users when sharing files.

While it does allow users to view photos and play videos in a secure manner, it still struggles in the Microsoft office department.

Box

This cloud storage service focuses on security. No matter if you need to comply with any local regulations such as GDPR, there are plenty of tools to help you along the way.

It allows you to automate your workflow in a secure manner. You can set file access and sharing and control any data you have on your cloud-storage.

Everything is encrypted by AES 256-bit encryption that is the same as many VPN’s use. It is a solid Google drive replacement that will not be sharing your data.

pCloud

This online storage solution says even the administration cannot see your files. You can use their pCloud Crypto for this, and only you has the key. Files can be shared on a broad range of devices; they can be shared and worked on.

While it is a paid for service, users can sign up and get 10GB free storage for a single account. Like others, there is file management, sharing, backup and many more.

Dropbox

It was this storage service that really began it all. It is a decent alternative, but even their security and privacy is not the best when you look at others. What it lacks for in security, it makes up for in other features and usability.

Office online is well integrated and delivers very fast data syncing. If you have things, which are not sensitive, then it makes a viable option against Google Drive, but for sensitive data, the above options are a better bet.

Google Docs Alternatives

Google docs are not in fact a suite of applications, they are web pages hosted in your browser. Like many things Google, the company itself can see them.

They do claim they don’t see anything or their web spiders are not allowed to trawl these areas, but you never know.

Here are some Google doc alternatives:

Only Office

This Google doc’s alternative comes with all the same features, and a few more. It has the same collaboration and editing and can be used for personal use.

A business will need to stump up the extra, which delivers many more business centric tools.

You can also integrate a cloud storage account, and from the main dashboard, you can do what you wish with your documents. The one downside is it is only available for Windows and Linux.

Nuclino

With Nuclino, you have a Google docs, photos or other information works in the same way as a website. There is no scrolling through lists, and you can keep organised visually.

The docs themselves are free from bloat and are a pleasure to use compared to the slow Google docs is now.

However, you wish to work with a team, and then Nuclino can help you to achieve this in a safe and secure manner.

Zoho Docs

You may not have heard of the name, but Zoho is a creator of business applications. They deliver secure CRM packages that combine plenty of Google doc alternatives.

It is more than a match for anything Google offers because the company specializes in this kind of software.

It also allows offline working and even a separate desktop app for this.

Office 365

It may appear that Office 365 is Microsoft’s effort at online office. Nevertheless, it is a different beast because it is not free. However, it leaves Google docs in the dust to what it offers, and even language support trounces Google.

Not only this, but with the number of devices it works on, you can see why it is the preferred option. Some users even ditch the full desktop variant for this slimmed down version of the full office suite.

Libre Office

Libre office is another free office suite. It closely follows Microsoft Office because it was seen as a viable alternative. This alone lets you know it is heads above what Google docs can offer.

Device support, customer support and integrations are far ahead. It is a great tool for document creation and it is opensource so there will be no reporting home one every document you create.

Google Photos Alternatives

Although you have the convenience of access with Google photos, there is still the concerns of Google scanning what you upload and store. Not only this, but there are some restrictions on your pictures.

You actually have limited space, which is shared with other Google services, and if your pictures or videos are over a certain size, they will be down sampled. This means you may not be able to store an original quality picture.

Here a few Google Photos alternatives:

Shoebox

This photo service allowed unlimited storage of pictures and free backup. This allows you to have access without any pictures being on your device. It is 100% private and comes with bank-grade encryption.

It did have limitations in picture size, but this was clear. You could also share these pictures with families and friends.

Piwigo

This great Google photos alternative is opensource. Like other apps, there will be no code manipulation.

It has been online for almost 20 years and allows plenty of advanced features. There are themes plugins, batch management and permission control.

It is suitable for individuals, professionals and corporations. You can store medium sized galleries to vast image banks of pictures.

You can store any number of pictures with the same speeds regardless of numbers.

Flickr

Flickr is online photo management tool where you can set the access. You can easily display your work or keep it private with no access.

It allows for short video uploads and will not change any of the quality of your pictures.

You can organise and synch to the cloud in a couple of clicks. To top this, it is nice and secure.

Slidebox

Google uses machine learning to organise your pictures. This means they do know what you are uploading.

Slidebox lets you do this manually. It may sound cumbersome, but you will thank yourself for doing it, and then you can remove Google photos from any devices you have it on.

You can easily create folders and with a swipe on the screen of your iOS or Android device, you can move them where you want or delete them.

Cluster

Cluster is free and acts like a personal and private social media platform. You can take your pictures, shove them in folders, and invite friends or family to view them.

You will see who has looked at them and commented. You can also be invited to contribute to other peoples albums. This service does collect some user data to improve services.

YouTube Alternatives

It might be time to say goodbye YouTube. Although there is lots of content here, you are presented with what Google wants you to choose from.

When you watch one video, your options change. This means they know exactly what you find interesting, and with this, they can bombard you with targeted ads.

Here are some alternatives to YouTube:

Vevo

This is one of the best alternatives to YouTube for music lovers. There is an endless supply of music videos available but it does lack some of the diversity of YouTube so the first couple of times you may be disappointed.

You always find high quality content, and the site is easy to use.

Veoh

This site allows uploading videos of any length, so it can be one of the best alternative YouTube sites.

It delivers a clear user interface and has millions of videos available for users to choose from. You can start some social sharing to build up your popularity before you explode like many YouTubers. All this without the ads.

Bitchute

Bitchute is a P2P video platform. It focuses on people and free speech. It is free to join, and from then you can create your own videos and upload them at your leisure.

As you upload a video, these are decrypted, split into sections and spread around the cloud like torrent files.

This video sharing website pulls the files back together as users want to watch them. Because of this, it is hard to censor or ban any of the videos. It is a YouTube alternative, but it may serve specific sets of individuals.

DailyMotion

This is the best alternative for YouTube. There are tons of options where users can discover sports, music festivals, comedy and video game streams.

The audience is massive and there are over 3.5 billion watched videos each month.

It is as old as YouTube and delivers a pared back experience. The difference being users can upload copyrighted material as well as nudity. This delivers more freedom for creators and uploaders.

Vimeo

Last on the YouTube replacements list is Vimeo. It is not directly trying to compete with YouTube but it is one of the better alternatives. It is home to artistic creators and delivers a great place for them to show off their work.

The downsides are you have limits on the upload limit. This is small by comparison and can be upgraded with a fee.

alternatives to google maps

Google Maps Alternatives

Google maps is useful in a few situations. It can still record everywhere you go and pass this information back to Google. This can build up a lot of information over time.

There are a few Google maps alternative, and some even work offline whereas Google maps doesn’t.

Apple Maps

User experiences can vary between regions, Apple maps can actually deliver better results for directions than Google maps.

It is due a complete overhaul where the mapping data has been captured by Apple itself. It is not one to count out as being a great alternative.

Citymapper

This service comes for iOS and Android. Its focus is urban travel and will include all travel options in its results. This comprises bicycles, ferries, rail and any other means. It also integrates with Uber and Lyft and any local ferries if there are any.

Setting addresses for home and work, you are delivered real-time estimates.

Maps.me

No connection, no problem for this alternative to Google maps. It is not quite as accurate as Google Maps, but using GPS, it means you are never without a mapping application. It is one of those apps you just need for when Google or your connection fails you.

Google Play Store Alternatives

Every app you install on your Android devices, this goes back to Google. If they are paid apps, then this is even worse as your payment details are sent back.

You may not think Google holds data here, but each time you go to your Google Play Dashboard, it knows what apps you installed, removed and what is stored on your device.

Google store tracking can find out more than other areas because you are inputting data directly.

Here are a few Play Store options:

Aptoide

This Android alternative store was built on the same standards as the Play Store. It has an interface that is comparable and has over 700,000 apps for users to choose from. With over 3 billion downloads it is holding its own against the Google offering.

Aptoide comes for phones and tablets along with versions for smart TV’s and set-top boxes. Users can download APK’s directly before installing them. It is safe and easy to use.

Yalp Store

This allows you to download APK’s directly from the play store. These will update and you can search for alternatives.

It also allows you to carry out package manager features such as listing, running or uninstalling apps.

This does still connect to Google services via a built in account. This means you don’t need a Google account to use it.

F-Droid

F-Droid focuses on free and opensource apps. Users may ask is F-Droid safe because of this?

The entire site and store is run by volunteers and because of this and the opensource nature, everything is safe for users.

The apps don’t have reviews so you may need to do some research to find the best F-Droid apps, but it is a great alternative where you may find something different.

Amazon Appstore

This has become one of the best Play Store alternatives free and paid for apps. With over 334,000, there is plenty to choose from.

It also dishes up a free app of the day. This allows users to obtain a premium app for nothing.

Books, music and movies are also available cheaper than on the play store.

APKMirror

This store only hosts free apps. Additionally it is a website only as they don’t have their own Android store app. All apps are tested for malware and guaranteed safe for download.

With a user-friendly interface, users can easily search the many different options.

1AppMarket

This Play Store alternative delivers fast download speeds and ease of use. It only serves free apps and comes with no malware in any of the files.

There may not be as many apps available when users search market apps, but it is still steadily growing, so it will have decent numbers soon.

Google can collect data regarding your activities

In Conclusion…

When you go through all of the above, you can see all the areas where Google can collect data regarding your activities.

It isn’t right that one company can know so much about each individual, and users do need to do something against it.

With all the alternatives listed above, it can be a great start to stop Google from trespassing on your privacy.

The options above are just the tip of the iceberg, and there are many other areas where you can stop google from watching and tracking what you do online.

It can be hard, and it can be difficult for some people, but to regain user privacy, it is something many privacy conscious individuals are either contemplating, are in the process of or have already switched in certain areas.

Boost SEO in only 5 Hours

Posted by on Aug 22, 2019 in Greg's SEO Articles | Comments Off on Boost SEO in only 5 Hours

The reason why other websites are ranking higher than you is that they are making a consistent effort to improve their SEO. Even if you’ve been focused on your site’s SEO for months, there are still a few tips and tricks to implement – in less than 5 hours – to increase your chance of higher rankings in SERPs.

Incorporate your competitor’s easiest keywords

In 2008, Google lifted the ban on bidding on competitors’ branded keywords, allowing site owners to bid against competition’s brands – as long as you don’t mention their trademarked name within your ad copy. Bidding on your competitor’s keywords will give your brand traffic that comprises customers specifically looking for a product or service that your brand and your competition offer.

Studies have shown that branded keyword phrases are 5 times more likely to convert visitors into leads; therefore, the chances of retention and conversion are very high.

To ensure success, use your competitor’s weaknesses to inform your ad copy – particularly if it’s something your brand excels at. Be sure to include eye-catching copy while maintaining keywords used by customers to find both brands. Think about it: the potential customer is specifically searching for a competitor of yours, but it will take something unique and eye-catching to potentially draw them away from the brand they already know exists.

Here’s a quick checklist for selecting which keywords to borrow from your competitors:

. Choose the easiest keywords first, i.e. those that are easy to create content for
. Choose keywords similar to your own and that you know convert well
. Choose high volume, low difficulty, high organic click-through rate.
. Optimize the page speed of your mobile site

As the digital world embraces Google’s mobile-first index, we also continue to move towards a mobile-first consumer marketplace. Now that there is lightning-fast internet connection and 5G already on the horizon, the time has never been better for the growth of mobile audiences. And with some brands still lagging, it’s an excellent opportunity to keep your brand on the front foot.

A mobile website that loads at a snail’s pace not only not only has a negative effect on user experience, but also has a negative impact on a site’s search ranking. Mobile page speed matters: more than 50% of Google’s search activity now takes place on mobile devices, and it’s in everyone’s best interest to ensure that those searches happen quickly and conveniently, each and every time.

Large images are one of the main culprits of slow page speed for websites, and Duda was built for this very reason. Duda is a mobile-friendly web design platform for agencies to launch mobile-optimized websites in minutes. All images loaded through Duda are automatically resized and compressed, allowing web pages to render in seconds, and meaning you don’t have to worry about how images will be served to different devices. In addition to resizing these images with ImageMagick, the platform also compresses them using a process called lossy compression.

Another technique you can use to ensure that images are loaded as quickly as possible on a Content Delivery Network (CDN).

Local SEO

While global SEO is indeed important, local SEO can’t be ignored. Statistics have shown that 50% of consumers who conduct a local search on their smartphone visit a store that same day. If your brand is not ranking for keywords in your local area, your brick and mortar business could be losing out to competitors.

Improving SEO takes time, but there are some relatively simple steps you can take to begin improving your company’s local SEO.

Making your brand visible through a variety of local listings is important to local SEO, so be sure to insert your local keywords into unique descriptions across multiple listings, ensure that your photos are current, and always include your business category.

Also actively increase the quantity and quality of links directed to your website, as they have an increasingly impacting effect on local search engine rankings. Consider giving a presentation to business students at a local college or university, lead a discussion at regional business organization meetings or publish an article online, and use those opportunities to have the associated organizations link to your company’s website.

Make sure to claim your Google My Business profile. This is a business listing that shows up for local searches, so you need to have a physical location and street address (not a P.O. box) to set up or claim a listing.

Optimizing this profile with the category, contact information, images and business hours can give a significant boost to your local SEO.

Crawl website for duplicate tags and broken links

Duplicate content issues can drop your brand’s website ranking significantly, so every business should focus on content marketing to attract more traffic to their website.

When creating content, you might encounter content duplication issues on your site, particularly if you are using a content management system such as WordPress, which is known to create duplicate pages that affect your SEO.

Fortunately, there are a variety of tools that can be used to assess duplicate content issues. Siteliner is one of the better tools available for discovering duplicate content blocks or broken links on a website, and will provide a comprehensive content analysis report for free.

Once you’ve found any content issues or linking issues, it is often quite simple to get them fixed.

Use 301 redirects

If you moved content from an old URL variation to a new URL, then you can use 301 redirects to prevent Google from seeing this as duplicate content. For example, if you have updated the page example.com/buy-cars-2017/ with content for 2018 by changing the URL to example.com/buy-cars-2018/, you can redirect the old 2017 URL variation to the updated URL.

Canonical tags

If your website has two identical content pages with different URLs, you can use canonical URL tags to let Google know which of the two pages you want to be shown in search results.

You can also use the canonical attribute when syndicating content to other websites and social platforms.

Fix Slow WooCommerce Product Pages

Posted by on Aug 15, 2019 in Greg's SEO Articles | Comments Off on Fix Slow WooCommerce Product Pages

WooCommerce has become so popular because it’s free as well as easy to use and secure. Keep in mind, however, that it first requires optimization. Here are a handful of ways to increase the load speed of its product pages:

1. CHECK WEBSITE SPEED

If your site loads slowly, so will your product pages; optimize your entire site first by analyzing data from Pingdom, Google PageSpeed Insights or GTmetrix. These online tools will show any site performance problems they find on your site.

2. UPGRADE WEB HOSTING

Some hosting services are better than others, so if you have slow hosting, you’re going to have a slow site. In this case, either try upgrading your current plan or just try a different provider entirely.

3. GET A CONTENT DELIVERY NETWORK

A Content Delivery Network is a net of servers distributed across the globe to provide a faster user experience. A prime example is CloudFlare, which has free services available!

4. USE A CACHING PLUGIN

A cache involves storing your site data (in this case, copies of your pages, posts, and images) so that site visitors have a faster experience. Plenty of plugins to accomplish this are available, such as “W3 Total Cache” – even the free version is very effective in this regard!

5. OPTIMIZE IMAGES

The bigger your images bit-wise, the slow your website will be, so you’ll want to optimize your images. This is easy to address by using ReSmush.It, a FREE plugin that works very effectively, without affecting their quality.

6. CHECK THE THEME AND PLUGINS

You want to make sure your theme doesn’t slow your site down, which you can find out by comparing your current theme with another (even the default WP theme helps). If that’s not a problem, try looking at your plugins: turn them off one at a time, and see if site speed improves.

7. CHECK THE DATABASE FOR ISSUES

Sometimes your database can cause a slowdown. WP-Optimize is a great plugin to solve this problem.

17 top plugins and extensions for SEO

Posted by on Aug 12, 2019 in Greg's SEO Articles | Comments Off on 17 top plugins and extensions for SEO

Here are a list of plugins and extensions we found are used by SEO experts — and they’re all free.

1. SEO TextOptimizer

This plugin’s perfect for those who deal with content as it lets you measure the quality of texts you create for your website based on how search engines would evaluate it.

The tool shows you topics you should develop as well as those you’d better eliminate for search robots to understand the text is relevant to the specific queries. The plugin also suggests you a list of words you could add to improve your content. The best thing is that you don’t need great SEO expertise to use it.

  1. SEOquake

With this plugin, you can easily analyze your key SEO metrics. Moreover, the tool provides SEO audit, backlinks analysis, and other useful functions.

One of the factors why SEO professionals choose this tool is that you can get a comprehensive analysis of a SERP and even export its results. There’s a bar appearing below each search result which provides you with key metrics such as traffic, Alexa rank, social media shares, etc.

  1. BuiltWith

This extension lets you find what a website you are visiting at the moment is built with. It’s created to help developers, designers, and researchers to discover the technologies other pages are implementing and choose those they want to use for their sites. It tracks:

Widgets
Frameworks
Advertising
Publishing
Hosting
Analytics
Content Delivery Network
Document Standards

Experts also say it’s great you can easily get global trends on using specific technologies.

  1. Serpstat Plugin

It’s an extension which helps you conduct SEO analysis of a page. Serpstat Plugin provides the most critical information on keywords, traffic, and page visibility. You can also get the report on the top 10 keywords for which your page ranks at the top of search results.

Serpstat SEO & Website Analysis Plugin has now three tabs: Page Analysis, On-page SEO parameters, and Domain Analysis. Here are the most crucial parameters you’ll get with the plugin:

Domain’s traffic.
Domain’s visibility trend for a year.
The number of results on Google, Bing, and Baidu.
The number of images on Google Image Search.
Alexa Rank.
Page speed.
Site start date.
Meta tags.
The number of shares on social media networks (Facebook and Pinterest).

The plugin is free, but to use it, you need to create your Serpstat account, if you don’t have one yet.

  1. WordPress SEO by Yoast

This incredibly popular plugin by Yoast helps experts with on-site SEO needs. The tool will let you:

Add meta keywords, title, and description to your posts.
Provide clear site navigation for crawlers and users.
Analyze your on-page SEO. You can check your content, descriptions, and keywords.
See what your snippets will look like.
Create SEO-friendly Facebook Open Graph.

This WordPress plugin has a very quick and easy-to-use interface.

  1. WAVE Evaluation Tool

This tool evaluates web content accessibility within Chrome and Firefox browsers. WAVE provides 100% secure and private accessibility reporting. The plugin checks password-protected, intranet, sensitive or dynamically generated web pages.

  1. Spark Content Optimizer

Spark Content Optimizer is a tool designed to help you develop your site’s search experience. The plugin provides you with easy access to such a crucial data as:

Monthly traffic.
The performance of your site for all the keywords.
The technical audit which analyzes more than 40 hard-to-find issues.
Information on backlink authority.

  1. Link Redirect Trace

It’s a great tool for tracking redirect path. The tool analyzes HTTP Headers, rel-canonicals, robots.txt, link power, etc. You can use Link Redirect Trace extension to analyze your competitors, your on-page and off-page SEO, and other critical factors.

Here are the main tasks this plugin can help you cope with:

Identify and fix problems in your on-page/off-page SEO.
Analyze your competitors’ links.
See the redirect chain and fix problems to make your load time faster.
After your site was redesigned or migrated, you can check your links.
Check links from affiliate and advertising networks.

  1. Ap – Data Layer Inspector+

This plugin is a perfect toolkit for digital analysts. This add-on lets you monitor, debug, get detailed data not having to switch between the page, the code, and the developer console.

With this tool, you can inspect the dataLayer in real time, insert code into the page, analyze GA hits, ignore hits to individual properties, etc.

  1. User-Agent Switcher

The tool will help you switch quickly between user-agent strings. If you want to test how your page responds to different browsers, this plugin will let you do it. Due to User-Agent Switcher, you can browse with predefined user-agents or add your own ones.

  1. Open SEO Stats

This extension provides quick access to the most important SEO stats. The tool will show you:

Traffic stats. Graphs from Alexa Rank, Quantcast Rank, Compete Rank.
Information on your backlinks.
Cached pages.
Indexed pages. You’ll see the number of pages indexed in Google, Bing, Yahoo, Baidu, Yandex, etc.
Geolocation information, such as country, city, and IP address.
The shares on social websites.
Meta information, such as title, meta keywords, description, canonical tags, internal links, external links, and more.

  1. Velvet Blues

This plugin will be handy for those who move their WordPress website to another domain and need to update internal links and references to pages. The plugin helps you fix the problem and change old links on your website. Experts say it’s great that you can find and replace any URL in your WordPress database without having to use phpMyAdmin directly.

With Velvet Blues Plugin, you can:

Update links which are embedded in excerpts, content, or custom fields.
Choose whether you want to update links for attachments or not.
View the number of items updated.

Install it only when you need to fix something and then uninstall it. The plugin treats everything it finds.

  1. WP Rocket

Experts consider this plugin to be one of the best caching tools. Using WP Rocket to cache pages, your page load time decreases, and indexing improves. Moreover, the tool lets users reduce the weight of HTML, CSS, and JavaScript files.

With WP Rocket, you can optimize your images, so that they’ll get loaded only when visitors scroll down the page. Such an action contributes to improving page speed.

  1. All In One Schema.org Rich Snippets

This tool will be useful for those who want to get rich snippets for their web pages. The plugin is created to help you make your page stand out in Google, Bing, and Yahoo search results.

All In One Schema.org Rich Snippets supports most content types released by Schema.org. Here are eight different content types for which you can add schema:

Review
Event
People
Product
Recipe
Software Application
Video
Articles

  1. Cloudflare’s plugin for WordPress

This free plugin helps to accelerate page loading time, improve your SEO, and protect against DDoS attacks.

Cloudflare plugin adds value for SMEs/Medium sized businesses, making it very easy to setup CDNs, DDoS Protection, and allow them to utilize edge SEO technologies like service workers.

  1. WhatRuns

This extension lets you find out what runs any website. You, ll get all the technologies used on websites you visit:

CMS
WordPress plugins
Themes
Analytics tools
Frameworks

Moreover, you can even get notified when websites start using new tools and services if you follow them.

  1. Grammarly

There are both free and paid access available for this plugin. The tool underlines your grammar, spelling, or punctuation errors for you to correct them. It also suggests you synonyms for overused words and gives you tips on how you can improve your texts. To get the most out of this plugin, you’d better use a paid version, as it’ll get you access to the most critical issues.